AOP HR Consultancy
AOP Consultancy is a Recruitment Agency based in India. We started this company to cater an unmet demand of high-quality manpower for the Tech Industry in India.
We designed a stunning website, and started working on SEO. Within 6 months of SEO, we were able to rank on the first page of Google’s Search Engine Page Results for highly competitive keywords such as “HR Consultancy Near Me”
Since its establishment in 2017, AOP HR Consultancy has offered high-quality job candidates to Tech companies. To ensure future growth for its business, the brand turned to Growth Driven Digital to deliver a search marketing strategy to boost brand awareness and sales enquiries.
210
Daily Leads Phone Calls
50K
unique visits every month
Issue
Looking to succeed in the increasingly competitive recruitment industry, the brand wanted to improve their ranking in search to drive high quality website enquiries. The business engaged Growth Driven Digital to boost their online presence and increase market share.
Methodology
An in-depth analysis of the brand’s website and Google Ads account was conducted, and insights revealed opportunities to optimise the website’s content, structure and performance to drive high-quality enquiries. The team implemented on-page optimisation to target relevant and high-converting non-branded keywords. Additionally, Growth Driven Digital a link building strategy to boost the brand’s online reputation across several high-authority websites and directories.
“We have been using Growth Driven Digital for nearly three years now, and we are very happy with their work and the results we have seen. The team at Growth Driven Digital are extremely dedicated, professional and always keep us updated. We feel as though we are in the best of hands with Growth Driven Digital.”
Mike, Owner
Results
By partnering with Growth Driven Digital, Growth Driven Digital the brand have improved their position in the market and have seen a significant uplift in overall enquiries. Organic search marketing has proven to be an effective strategy for the business with an increase of 1090% YoY in organic traffic. As a result of the SEO strategy, a total of 54 phrases maintain a strong position on page one. Improvements to Google rankings and website traffic have seen a 55% YoY increase in conversions.
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