The Great AI Checkout War: Every Tech Giant Is Turning Into a Shopping Mall
And if you're building a business, you have about 18 months to figure out which ones matter. In September 2025, OpenAI quietly launched a feature that let ChatGPT users buy…
How to Run Split-Tests?
Split testing, also known as A/B testing, is a method of comparing two versions of a marketing campaign or website to see which performs better. It's an important way to…
What are heatmaps and how to use them to optimize your website?
Heat maps are graphical representations of data that use color coding to show the areas of a website that receive the most engagement or attention. Heat maps can be useful…
How to Create a Content Marketing Plan in 2023?
A content marketing plan is a strategy for creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience, with the goal of driving profitable…
How to use AI to grow your Business in 2023?
Artificial intelligence (AI) is expected to have a significant impact on businesses in the coming years. Here are a few ways that businesses can use AI in 2023 and beyond:…
Biggest SEO Trends-2022
As you’ll discover below, SEO has changed fast. It’s all about creating content that reflects the best practices of search engines. It also helps in the increasing needs of the…
Why do all prices end with 7 or 9?
When you have a $60 product, pricing psychology would teach you to price it at $59.97. Why? Wherever I go on the internet, I see digital products and physical products…
How To Personalize User Experience
Trunk Club, acquired by Nordstrom for $350 million in 2014, offers a unique twist on buying clothes. Instead of picking all your own clothes, you get your own personal stylist.…
McDonald’s Education Marketing Campaign
If you haven’t seen this McDonald’s campaign yet, watch the video here: http://youtu.be/wXgSnUmhdws & check out this page: http://yourquestions.mcdonalds.ca/ This campaign is an excellent example of the power of transparency & product education…
The online MBA you can’t get into
The University of North Carolina’s Kenan-Flagler Business School may be the only college of its kind to flamboyantly advertise using exclusivity & takeaway selling. You’d expect it from a special club…
- 1
- 2